Brownsville South Padre Island International Airport

This project was a total rebrand ahead of the unveiling of a brand new passenger terminal. The launch campaign that introduced the new logo to the general public was strategically designed with imagery that mirrored the logo to evoke feelings of aspiration and curiosity; A visual drumroll before the main reveal.

The full brand identity was designed to appeal to a broad demographic, while visually representing the direction of the new terminal through the use of lively colors, crisp, clean lines, and intentional white space.

The logo design was a collaborative effort with the Creative Director.